Inês Vale

Service & Product Designer


At the centre of Service Design is the ability to inspire and lead organisations to create a solution that works for the people they serve and the environment it is part of.



And I can help you achieve that solution!



People deserve better Products and Services.
So that is my purpose as a designer.



When you think of a kind experience – having the right information provided just when you need it, being treated fairly, getting value for money – someone was there to design that. The part of a service that a customer sees is just the surface. I work with my clients to create services that seem effortless but are underpinned by rigorous research, testing and analysis to ensure they deliver.



I'm fascinated by the world around me.



I love the satisfaction of solving complex challenges for my clients. I love learning from the people I work with and understand how the world is connected. That's why Services are perfect for me. They're as complex, unique, and exciting as the people who use and deliver them.



I believe in the power of design.



A lot of people say they want to change the world, me too. The way I do it is through Service Design. Services are fundamental. They are there when we're born when we die and every moment in between. I genuinely believe in the power of design to transform, when put in the hands of the right people at the right time.



In all my work I apply a set of principles that define me and ensure I'm doing the right thing.



Human-Centred



Live & Agile



Open & Inviting



Contextualised



Designed for Impact



When you have two coffee shops right next to each other, and each sells the exact same coffee at the exact same price, service design is what makes you walk into one and not the other.


let's make the difference?

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I will be glad to hear from you to collaborate on creating amazing experiences!








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